June 15, 2021

BUILDING AN OCEAN ETHOS WITH SCUBAPRO

 

SCUBAPRO, a Johnson Outdoors family brand, is rooted in delivering the best outdoor experience. A big part of that is maintaining a sustainable and vibrant environment so future generations can enjoy the outdoors as much as we and our customers do. 

There are many ways to chip away at this huge, global effort, from developing and sourcing new eco-friendly materials and processes, to supporting organizations who are doing incredible things in conservation. 

SCUBAPRO Ocean Ethos

 

SCUBAPRO’s Eco-friendly Product Development

One great example of this commitment in action is SCUBAPRO’s industry-leading introduction of Naturalprene® to the wetsuit market. This innovative material is a neoprene blend that comes primarily from rubber trees harvested from renewable rubber tree farms. This team was also the first to introduce solvent-free Aqua Glue® for use on dive suits, and X-Foam®, a specially-formulated neoprene made from limestone, not petroleum. 

Divers love these materials for several reasons. For one, the dive suits are comfortable, flexible, and resilient, making them a joy to wear. More importantly, fewer chemicals in the water means less damage to marine environments, such as the beautiful coral reefs that are the focal point of so many memorable dives. 

To learn more about the eco-friendly materials used by SCUBAPRO, check out SCUBAPRO Cares: Sustainable Products.

SCUBAPRO Ocean Ethos

Cleaner, More Sustainable Diving and Ocean Exploration

Of course, it’s not possible for one company to accomplish all that’s needed to create a more sustainable future for diving. That’s why, at Johnson Outdoors and SCUBAPRO, we’re always on the lookout for people and organizations doing wonderful things for our oceans and freshwater resources. We regularly contribute time, effort, and money to eco-charities that are working hard for the planet. 

For over 50 years SCUBAPRO has supported the efforts of many organizations dedicated to the preservation and health of our oceans. These include:

  • The 46-foot research vessel, Aldebaran, in its efforts to connect science and the media and turn the spotlight on environmental in marine and freshwater ecosystems around the world
  • The Charles Darwin Foundation, dedicated to preserving the Galapagos Islands and its surrounding marine ecosystem, rich with diverse species
  • The Eco Diver program, developed by Innerspace Explorers to generate awareness around the impact of pollution, overfishing, and irresponsible tourism on the world’s oceans
  • And, many more

SCUBAPRO Ocean Ethos

To learn more about how SCUBAPRO and Johnson Outdoors support ocean conservation and responsible diving, check out SCUBAPRO Cares: Building an Ocean Ethos.

Beyond internal efforts or external contributions, our first and foremost sustainability goal is and will always be inspiring people to get outdoors, explore, connect, and naturally come to the same awe-inspired conclusion that we have: the natural environment is an integral part of what makes us human.

As a family of outdoor-focused brands, we are committing to the same simple but powerful goal of ensuring our planet is even more beautiful, healthy, and inspiring in a century than it is today. 

 

Tagged Diving

Tagged Diving